Bringing programmatic ads to AI chatbots marks a shift in the business model for AI search, while traditional publishers must ...

Broadcasters and streaming providers are under growing pressure to bridge the gap between linear and digital operations’ ...

The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...

This fall, noncommercial jazz station 88.3 WBGO(FM) in Newark, N.J., partnered with SoundStack to launch programmatic ...

Programmatic advertising is the automated buying and selling of digital advertising tools using software and algorithms and ...

If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

New forecasts point to accelerating programmatic automation and advertiser access across audio in 2025 and beyond.

NEW YORK, Dec. 11, 2025 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update ...

WunderKIND Ads, the leader in non-interruptive, user-first advertising experiences, today announced a programmatic ...

These days, you can't turn on a computer or open up your phone without seeing something political. Whether it's an ad run by a campaign or a commentator talking about a campaign, politicking is ...

By leveraging AdDaptive’s B2B targeting, Wasabi successfully targeted high-value accounts of varying company sizes and ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...