It has been a while since I covered the keyword meta tag and for some reason the topic has come up recently, so I decided to cover it again. In short, Google Search still does not use the keyword meta ...

The HTML meta element communicates metadata. Metadata is machine readable information that a crawler like Googlebot can read. There are many kinds of meta elements like the meta description element ...

Google wants you to know that the keywords "meta tag" have no impact on how its search engine ranks pages. "Our web search (the well-known search at Google.com that hundreds of millions of people use ...

Google has been outspoken about not being a fan of the LLMS.txt file. Now, Gary Illyes from Google said it is a lot like the keywords meta tag in the early days and we all know how that went. Gary ...

LLMS.txt has been compared to as a Robots.txt for large language models but that’s 100% incorrect. The main purpose of a robots.txt is to control how bots crawl a website. The proposal for LLMs.txt is ...

Over the years, Google has seemingly established a pattern in how it interacts with the web. The search engine provides structured data formats and tools that allow us to supply information to Google.