Unity survey showed 44% of players would quit and 47% would uninstall a game due to poor ad experiences. Upcoming features include AI-powered content tagging, custom insights, and a universal creative ...

Shares in Unity have surged by 36.2% to $29.24 after the company posted higher than expected earnings and unveiled its new ads platform Vector to take on rival AppLovin. At close yesterday, shares had ...

A group of developers is fighting back against Unity's plan to charge for game installs by cutting off the ad and monetisation revenue they would have been sending to the engine provider. So far 16 ...

Posts from this topic will be added to your daily email digest and your homepage feed. In protest, 19 companies have disabled Unity’s ad monetization in their games. In protest, 19 companies have ...

Twenty-one mobile game companies with a total of at least 3.5 billion downloads wrote a letter to Unity saying its download-based price increase will destabilize the mobile game ecosystem. Azur Games, ...