Marketing research is usually the first step in the marketing process, after ideas for products are conceived. Small companies conduct marketing research to obtain information from the marketplace.

Below are example research projects by potential host faculty at CU Boulder. However, research topics are constantly evolving, and any faculty member from the College of Engineering & Applied Science ...

As a researcher who has used a wide variety of methodologies, I understand the importance of acknowledging that we, as researchers, do not pick the methodology; rather, the research question dictates ...