Part of the appeal of James Bond is that no matter how hard you try, you can never be as cool or capable as Ian Fleming’s famous super spy. But while that will forever remain the case, Omega is at the ...

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OMEGA has launched the limited-edition Seamaster Diver 300M “Commander’s Watch” at an event in London, commemorating James Bond‘s long use of the Seamaster in films, as well as its relationship with ...

Welcome to Brand Breakdown, a series of comprehensive yet easy-to-digest guides to your favorite companies, with insights and information you won’t find on the average About page. When you hear “Omega ...

The MoonSwatch was only the beginning. At least, that’s what Swatch Group CEO Nick Hayek Jr. seems to suggest when quoted in a recent Bloomberg article. When conceiving the MoonSwatch, he also ...