I recently reached out to the listed PR contact of a well-known, international company. I was hunting for usable images of its offices or products to publish as part of an interview series featuring ...

When the press and influencers are looking for more information on specific games they wish to cover, they most likely get what they need from a press kit. Press kits have become ubiquitous for game ...

A business will typically prepare a press kit in conjunction with some important announcement to be made in a public forum—at the company’s headquarters, at a hotel, at a conference—to which members ...