Cheesemaker Saputo ties with Warner Bros.’ Looney Tunes: Back in Action for a $1 million-plus back-to-school promo touting Frigo Cheese Heads snacks. The September-through-November promo puts Looney ...

What’s Next for Smiling Friends? Smiling Friends Season 2 wrapped up its run last year, but Adult Swim has already announced that Season 3 of the animated series is now in the works. A release window ...

Interference Inc. The viral-marketing firm's name couldn't be more perfect. Its TV promo for Cartoon Network paralyzed a big city, stuck thousands in traffic and got front-page headlines. And it sent ...