Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful ...

Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. It drives traffic to company websites, aims to convert ...

A blog is a website for which one or more authors blend information and personal perspectives into a series of interesting journal entries — at least, that's the goal. The key is to make it personal. ...

Add Yahoo as a preferred source to see more of our stories on Google. How to Write Blog Posts that Are Scannable for Hurried Readers image reading on tablet 500x333.jpg No matter how much you may wish ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

How many times have you written a blog post that has faded into obscurity never to be seen again? No views, no shares, and don’t even dream of any links. Even worse, how many times have you ...

Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

I recognize that by writing a blog about how to not write a blog, many of you might be tempted to say, “Yours is the perfect example of how not to do it.” But you would be wrong. My blogs, in fact, ...

Want to know once and for all how to craft opening lines that engage readers and also support your SEO efforts? A blog introduction carries quite a bit of responsibility. These couple of lines of copy ...