Securing a top spot on search engine results pages greatly increases the chances that potential customers will click and visit a brand’s website. Top rankings on SERPs not only drive traffic and ...

During my time working with tech companies navigating the early boom of AI adoption, I noticed a strange duality. Developers proudly open-sourced breakthrough models one week—and raced to patent their ...

Social media has much to offer small businesses. If you don’t have a social media account for your company in the modern age, you are missing out on new ways to advertise, increase your website ...

The following essay is reprinted with permission from The Conversation, an online publication covering the latest research. People’s daily interactions with online algorithms affect how they learn ...

Imagine a town with two widget merchants. Customers prefer cheaper widgets, so the merchants must compete to set the lowest price. Unhappy with their meager profits, they meet one night in a ...

William Brady does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...