As technology becomes an increasingly important part of life for people across the spectrum of age, a new mobile application being developed by researchers at the University of Wisconsin-Madison aims ...

Delaware entrepreneur Marcus Smith shares how he grew his platform into a tool for events, brands and in-person experiences.

Augmented Reality (AR) can be fun technology to play with. The basic premise of AR is to overlay digital content on top of real things using something like a map, a camera, or sometimes the sky.

Augmented reality integration startup Skidattl says it’s looking to bridge the gap between the digital and physical worlds with today’s launch of its easily accessible augmented reality technology, ...

An augmented reality application could reportedly become one of the default apps in iOS14. This would allow any iPhone user to view their location with AR at any time. This is apparently part of Apple ...

There’s a burgeoning excitement surrounding augmented reality (AR) and its potential to revolutionize various industries—from entertainment, retail and gaming to healthcare, education and ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...