New HFSS ad rules made easy

It's a watershed moment for HFSS food and drink advertising, with new rules now in place to restrict the marketing of key ...

New TV ban starting Monday at 5.30am to tackle concerning problem in crackdown

Ban on TV and online advertisements for foods high in fat, salt or sugar introduced in a bid to tackle childhood obesity ...
FoodNavigator

Supermarkets call for extension on new HFSS laws: ‘This tight timeframe will add considerable cost and burden’

In the UK, supermarket retailers are concerned the new proposed deadline of October 2022 for incoming HFSS legislation does not give them enough time to get their houses in order. Decision-makers ...

Why the HFSS ad ban could be a sales blessing in disguise

New research reveals the enforced switch to brand storytelling will help brands more than double ROI, says Circana's ...
FoodBev Media

Pladis launches new sweet, savoury and non-HFSS seasonal products

Pladis has expanded its snacking portfolio with this year’s seasonal line-up featuring new flavours and returning favourites from McVitie's, Jacob's and Carr's. Tapping into the trend for festive ...
FoodNavigator

Transport authority jams breaks on Farmdrop advert under new HFSS policy

Online grocery service Farmdrop has cropped out butter, eggs and jam from an advertisement proposal following Transport for London's ban on HFSS product promotions. Transport for London (TfL) has ...