Matt Maher is Founder of M7 Innovations where he guides brands through the evolving media and technological landscapes of AR, VR, and Voice. Then there's TikTok, which deploys a hyper-personalized, ...

New information about how various factors influence YouTube’s video recommendation algorithm is revealed by members of the team responsible for working on it. Having only been implemented in 2016, we ...

YouTube is sharing more details about how its search and recommendation algorithms work in a new video where the company answers questions from users. The YouTube team published a similar video ...

YouTube’s proprietary AI algorithm is at the heart of the company’s success, and it’s secrecy is key to continued Internet video dominance. However, a recent report from Mozilla, found YouTube’s ...

Each social network has a unique way of rating content based on the unique needs and behaviors of its users. Their goal is to ensure they’re creating highly curated, relevant feeds that feature only ...

"If you randomly follow the algorithm, you probably would consume less radical content using YouTube as you typically do!" So says Manoel Ribeiro, co-author of a new paper on YouTube's recommendation ...

I’ve been losing a lot of time to YouTube lately. I don’t even know why. In a down moment, I just find myself heading to the homepage and watching whatever comes up (usually weird Tears of the Kingdom ...

"Over years of reporting on internet culture, I've heard countless versions of [this] story: an aimless young man—usually white, frequently interested in video games—visits YouTube looking for ...