Pollster Frank Luntz joined Sara Sidner on CNN to share footage from his vice-presidential debate focus group. An overwhelming majority (12-2) said JD Vance won against Tim Walz, and the group ...

Focus groups are a fast and effective way to elicit information and perspectives from a variety of key informants simultaneously. In public health, it is often a standard research methodology that is ...

Pew Research Center worked with PSB Insights to conduct four live, online focus groups with a total of 16 U.S. 13- to 17-year-olds. The focus groups were conducted online Jan. 12-13, 2022. The ...

Mr. Healy is the deputy Opinion editor. After 61 focus groups for New York Times Opinion, listening to voters on the Biden presidency, Donald Trump and Kamala Harris, and holding sessions with police ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. (Related post: How quantitative methods can supplement a qualitative approach ...

New conversations with Black men who voted for Donald Trump in swing states in November showed that nearly all of them remain staunchly with him, but his administration’s Department of Government ...

President Donald Trump’s victory last year was fueled in part by improvement among young voters. But new focus groups reveal why some young voters who backed Trump are beginning to sour on his ...

Young New Yorkers were asked which candidate would best address their concerns. A focus group of young New York City residents conducted during the early voting period in a hotly contested mayoral ...