Durex is creating a new brand purpose as it looks to “be a lighthouse” for young people searching for positive depictions of sex. The positioning, created by Havas London, includes a new visual ...
Durex is pushing its new sex toy range with an ad showing how the range can spice up a couple’s love life. The spot, created by Momentum Worldwide, uses a purple-pink cat-like animal, called Mr Purple ...
LONDON/MUMBAI, Sept 12 (Reuters) - For years, the world's biggest condom maker Reckitt Benckiser (RKT.L), opens new tab designed products and marketing to lure Indian men to its Durex brand. Now, it ...
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57% of sexually active people say they're satisfied emotionally, 56% satisfied physically, up 12% and 21% vs 2006. 55% said they used condoms during first sexual experiences, up by a third since 2006.
In India, sex and related topics like contraception are a big taboo. People hardly talk about it and have knowledge so you can gauge the usage level of contraception in India. But famous brands like ...