A year after 'less yada yada, more ching ching' was introduced to the South African market for insurance client Dial Direct, Joe Public has created a series of new commercials which explores the ...
"Dial Direct's past communication has focused on broad category advertising,” says Joe Public's managing director Gareth Leck, “The new campaign offers more specific and unique insurance solutions, ...
Dial Direct Insurance originated in the UK, where it was developed to meet the emerging needs of the local market at the time. Basically, it cuts out the 'middleman' - an agent who charges commission ...
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