Dove reports cold showers boost circulation, reduce inflammation, enhance mood, and improve skin clarity; however, they may not suit everyone.

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Cold-water exposure is hot right now. From influencers touting the mental-health benefits of cold showers to professional athletes swearing by ice baths for recovery, it's become a bonafide wellness ...

For years, cold showers were the domain of athletes and wellness zealots. But new research in genetics and metabolism suggests that a quick blast of cold water has benefits way beyond mental toughness ...