The campaign, dubbed ‘Christmas made Better’, moves away from conventional retailer activity by depicting the many individual moments that make up the festive period rather than focusing solely on ...

Asda has launched its new Christmas campaign featuring a familiar festive character, the Grinch, as the retailer says it can convert "even the biggest Christmas cynic with its outstanding product ...

Tesco has won its latest spat at the UK’s Advertising Standards Authority (ASA) with rival retailer Asda. Tesco, the UK’s largest grocer, has challenged a national press ad headed “The big Asda ...

Wayne Rooney has been dropped as the face of Asda after just three months. The England star had signed a £3 million deal with the supermarket giant, but he has now been told that he isn't worth the ...

The festive season is almost upon us – which means it’s time for advertisers to up their budgets and start producing shiny snow-covered campaigns again. This Christmas Marc Lewis, the highly-revered ...