Unity is taking a bold step in the push for AI-powered game creation. During a recent earnings call, CEO Matthew Bromberg announced that an upgraded Unity AI will enter beta at the Game Developers ...

Unity stock has posted double-digit gains on the heels of its third-quarter earnings release. Sales and profits topped Wall Street's expectations in Q3. Unity's new AI-powered advertising platform is ...

AI world models are sending shockwaves through the gaming industry, as the future of gaming engines is called into question.

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Unity Software Inc (NYSE: U) and Take-Two Interactive Software, Inc (NASDAQ: TTWO) shares plummeted on Friday following the unveiling of Alphabet Inc‘s (NASDAQ: GOOG) (NASDAQ: GOOGL) experimental ...

Google rolled out a brand new experimental AI tool last Thursday called Project Genie. By Friday, video game stocks were tumbling as a result. Gaming industry giants like Unity Software, Roblox, ...

Project Genie is an underwhelming glimpse into what may come. Project Genie is an underwhelming glimpse into what may come. is a senior reporter covering technology, gaming, and more. He joined The ...